How does the average website score?
We run free website, SEO, and AI visibility audits every day. Here is what the aggregate, anonymized data shows about the state of the web.
How we measure this
Every score here comes from a real audit someone ran on our free tools. We measure three things: website health (PageSpeed performance, SEO basics, and mobile readiness), on-page SEO (titles, meta, headings, schema, indexability), and AI visibility (how ready a site is to be cited by ChatGPT, Perplexity, and Google AI Overviews).
The data is aggregated and anonymized. We never publish any individual site, URL, or contact detail, only the distribution of scores and the frequency of issues. The numbers update automatically as more audits run, so this page reflects the current state of the web, not a one-time snapshot.
Want to see where you stand against these benchmarks? Run your own free audit. It takes under a minute and you get the exact fixes, not just a score.
See how you compare
Run a free audit to get your score against these benchmarks, or book a call and we will walk through your site.